Are you a social media matchmaker? Just wanted to give a speical shout-out to all those I am connected with on twitter, facebook, linked-in, etc. Things have been busy in the social media mastermind for business trenches so keep up the good fight! Stay tuned for more exciting news to come from the journey!
Due to time constraints to blogging everyday, I am starting my Social Media 60 Second MBA Video Series. Its all about results from Justin “Results” French. Have a listen to my new video series and I look forward to your feedback-
Due to time constraints to blogging everyday, I am starting my Social Media 60 Second MBA Video Series. Its all about results from Justin “Results” French. Have a listen to my new video series and I look forward to your feedback-
Justin
Please don’t forget to lave your comments, feedback, questions, and what topics you’d like me to cover in my video series- thx!
p.s. Be sure you download our FREE Social Networking 101 for business e-book in the upper right hand corner! 500+ people already have! Look to the right ————————>
Due to time constraints to blogging everyday, I am starting my Social Media 60 Second MBA Video Series. Its all about results from Justin “Results” French. Have a listen to my new video series and I look forward to your feedback-
Justin
Please don’t forget to lave your comments, feedback, questions, and what topics you’d like me to cover in my video series- thx!
p.s. Be sure you download our FREE Social Networking 101 for business e-book in the upper right hand corner! 500+ people already have! Look to the right ————————>
Social Media is the critical element for our business to get more exposure in ways not possible 10 years ago. Social Media opens up avenues of potential opportunity (both good and bad), not realized before in the areas of marketing and networking. What is very clear and critical for success in social media is developing a specific strategy before establishing an online presence. One approach that Social Media uses is the stipulation of requiring friends/business associates to become fans to our page and then leveraging them to attract new ones; the more fans we have of our page, the more exposure they have to our business and our message because they are notified every time we update the status of our page. As a result, fans can comment on status updates with hopefully, positive content about what we are doing. The goal of social media then is an online conversation that stimulates and promotes an emotional response towards our message. When that goal is achieved, people take pleasure in the feeling of satisfaction and then with a bit of luck, will pursue a business relationship with us.
But Social Media is not finished at this point, because not only is it a tactic to get our business message advertised in a public manner, but it can also be a way to personalize an ideal that we have about our business. For example; we use our business as a means to assist several at risk groups that rescue and save some specific people in Africa that would otherwise be enslaved or killed. This message focus rises above the day to day business routines and settles on what we believe is actually important in life and that is to make a difference in the world. Social Media allows us the capability to align ourselves with these charity organizations and demonstrate to the community we are more than just ink on paper, we stand for something greater.
In this short post, I take you behind the scenes in the classroom of what it’s like to teach social networking, internet marketing, and social media to fellow business professionals in San Diego County. Teaching is another passion of mine (I know I spread myself thin sometimes) but I think educating the small business community is something I have always done and will continue to do especially during these times. Enjoy the behind the scenes look at me teaching social media for business at Mira Costa College San Elijo campus. Cheers,
Justin
p.s. If you are in San Diego County and would like to be part of my VIP Social Media Mastermind group then take this quick 20 second poll on social media for business, give your feedback, and join the group. I look forward to meeting you-
I had the privilege to attend the 1 year anniversary of Gravity Summit at UCLA this past Monday and I must say that it was well worth staying up there the night before and not having to rush to the conference in the morning. It ended up being an eventful and relax-full weekend and an all around great conference. As we know, being involved with Social Media, it is always good habits to take it off-line once in a while and get in a room filled with like minded people and if you happen to be part of the social media conference, then you know the talent they were able to pull was of the highest caliber in the industry. Not to mention re-connecting with those that I had seen at Harvard at another previous Gravity Summit. I recorded an inspirational video the night before (talking about the Three H’s- Hustle, Heart, and Helpfulness) that can be seen here if you’d like http://www.socialnetworkingsandiego.com/social-networking/twas-the-night-before-gravity-summit-heart-hustle-and-helpfulness/
Social media for business is still the hot topic but after being involved in this trend for the last year and a half can sometimes be draining. But the gravity summit expo just happen to give me that re-energizing boost I needed to re-spark the deep passion I have for this topic.
The content provided during the event was exceptional, but there was one presentation early on that really had an impact on me- an ecstatic, passionate, and over-the-top presentation from Kodak’s CMO Jeffrey Hayzlett. Now I hadn’t heard of Jeff before, but I knew how involved Kodak has been in social media and the drastic changes they had made to their workforce so I was interested in hearing some of the behind the scenes strategies. Not only did I get insight to these practices and policies, but he even had me laughing out loud!! I shared one of the better video clips below, but if you’re interested in the entire highlighted clips from the Keynote you can view them here: Gravity Summit Keynote CMO of Kodak
Please re-tweet and bookmark this post so we can share this insightful and valuable content with the rest of the business community. Hope you enjoyed-
Justin R French
“Those who keep asking what is the ROI on social media- I say what is the cost of ignoring”- Kodak CMO Jeffrey Hayzlett
I happen to be using the new Flip Video (took my Samsung back because of some issues with zoom) so in case your wondering why i am endorsing flip video- its what i will be using from now on to provide you with quality video content. (full disclosure) cheers –
Justin
Call 760-576-4653 to schedule a 10 minute appointment!